Our
Story
Simon Evitts and Mike Edwards started Embrace PE some 15 years ago with a vision to provide high quality PE sessions within the education sector. They have grown an outstanding business which now includes provision of Holiday Camps, 1 to 1 mentoring of young people and “portable” swimming lessons. As the respect for their operation has grown within the education sector it has become increasingly apparent that their services would greatly benefit the needs of the wider community outside of full time education. The physical education needs of young adults is often overlooked and ignored. Similarly there is a growing need for physical activities and education within all age groups of local society.
It is well documented that sport can help foster stronger community inclusion and interaction, will improve mental and physical health whilst promoting social cohesion within usually disparate groups. It has also been shown to reduce crime rates and boost economic activity not to mention reducing ever growing pressure on our NHS and other social services.
Moreover on an individual level it can transform individuals lives, giving a sense of purpose, teaching valuable life skills and helping to integrate more fully into society as a whole.
To this end Mike and Simon have been joined by Ben Lawrence, a previous CEO with 30 years experience in corporate finance and insurance, to form Embrace CIC. A community interest company with the aim of promoting and providing the benefits of physical education and an activity to those areas of society which are currently neglected.